利用長曝做出「速食」照片的廣告

by Twelve
2018.05.05 08:51PM
1532
Advertising campaign, Advertising, Advertising agency, Creativity, Marketing, Out-of-home advertising, Advertising board, Art Director, Graphic design, , Advertising, night, sky, light, atmosphere of earth, lighting, amusement ride, darkness, evening, world

1988年匈牙利的第一間麥當勞布達佩斯開設,為慶祝30週年特別推出了一組廣告,活用攝影技巧中的長時間曝光效果,推出名為「McDrives」的作品。有漢堡版與薯條版,右上角24/7意思是一天24小時、一周7天皆無休。

McDonald's #1 Store Museum, Fast food, McDonald's, , Advertising, McDonald's Big Mac, Hamburger, French fries, DDB° Budapest, McDonald's, McDonald's, night, darkness, tree

 

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